Based on a survey of post-graduate students of Karnataka State Women’s University, Vijayapura identifies PG students’ conceptualization and usage of WhatsApp Messenger. Notes that a greater majority of post-graduate students access whatsapp messenger quite regularly for various purposes including educational purposes. Concludes that the situation is ripe for the university to integrate the mobile technology into learning process and library can take necessary measures to form a user’s group on whatsapp to provide a platform for them to share the digital information and also it can be used as a tool to provide various alert services.